Why I Recommend Squarespace
let me start by saying
This is not sponsered in any way - I’m just this passionate about Squarespace.
Let me also say; I’ve literally tried everything.
Wordpress, Wix, Weebly, Showit and even Shopify have all been tried + tested by yours truly and honestly - nothing compares to Squarespace. I’m going to list my main reasons why I’ll always choose Squarespace and what I’ve learned while trying other options. And while I’m being completely transparent, I’ll list the couple of things that could be improved still .. no one’s perfect, ya know?
01. The interface is clean
Difficult does not mean better. Squarespace’s user interface (the way you build the site) is as clean as it gets. It’s straightforward, it’s modern, it’s clear. There’s no guesswork involved while building your site. They’ve laid it all out in the most understandable way and that alone is a huge selling-point. While trying other sites (especially Wordpress), there’s a huge learning curve that, quite frankly, is totally unnecessary It’s 2019, everyone is running a business, everyone is building a website on their own; there’s no reason to make it feel like your in 1995 coding up a website anymore.
02. It handles images flawlessly
Squarespace isn’t scared of large image files. Which is perfect for those of us with high-resolution images. I don’t know about you but I don’t want to or have the time to sit and resize each of my images for my website. When you throw a large file into Squarespace, it resizes the image for optimal screen viewing - and it does it exceptionally well. I’ve never had a problem with laggy loading times, pixelization or blurriness. Wix definitely had a problem with lagging parallax images and Wordpress had a big issue with accepting files over a certain MB count - not a fan.
03. It’s incredibly customizable
Squarespace has a long list of free templates to start with and they all look great but once you get into building, it’s so easy to pull the template apart and customize every little aspect to make it something totally unique. There are multiple gallery options, animations, videos, storefronts + beyond. And even when you get to a point that you want further customization, adding in css is so easy. And going even further than that, you can open up developer mode and get into the baseline of the site. People who say that Squarespace is too limiting haven’t actually tried to customize their site.
04. Built-in Email Campaigns
A newer feature that Squarespace has added is in-house email campaigns! Adios, Mailchimp! You can set up automated emails so when someone subscribes or makes a purchase, it’ll send an email for you. Or you can design blast emails like coupon codes or announcements. This became as big perk to me (even though I’ve already been sold for a while now).
05. It's catered for every industry
Photographer? Shop owner? Restaurant? Musician? There’s little elements that cater towards every industry + brand out there. Want to let clients schedule online? View your menu? See your tour dates? Squarespace has blocks already built in for each of those and so much more. Acuity, Bandsintown, Opentable, even soundcloud blocks are readily available.
06. There’s minimal upkeep (if any)
A lot of other sites rely on third-party plugins, themes, and partnerships (I’m looking at you, Wordpress). It’s pretty common for these plugins and hostings to need updates or they just crash overall. But with Squarespace, every block and element is completely monitored and stored by Squarespace meaning they take care of updates and issues before you even realize there ever was one. Basically, you could design a full-on portfolio and then just leave it for how ever long you want and you can rest easy knowing it’s always going to look and respond the same no matter what.
07. It doesn’t break the bank
There’s 4 plans to choose from with Squarespace starting at $12 a month (annually or $16 month-to-month) which is incredibly competitive against other sites. The lowest priced plan is still great for anyone and includes the major essentials. Every single plan comes with a free domain for a year as well. So knowing that you can pay $12 a month for an all-in-one website is pretty incredible. Upgrading and downgrading is painless as well - so you can breathe knowing you’re never locked in.
08. It’s mobile friendly
This is incredibly important. If I look at my analytics, over 60% of my viewers are on a mobile device - meaning I gotta make sure my site looks as beautiful on an iPhone as it does on my monitor. Every template converts to mobile layouts flawlessly. You even have the option to go in and change certain mobile styles. Viewing your site on a phone, tablet or desktop is at the click of a button.
09. It’s SEO optimized
Squarespace has amazing built in SEO fields for each and every page. So I can customize how my page looks and reads on search engines. Changing the heading text and images is super easy and even if you don’t want to do it for each page, the site wide SEO content is super accessible and easy to create.
10. Award-winning support + forums
Squarespace is known for their support and rightfully so. I’ve contacted their support a few times and each time I get answers quickly and in-depth. Also, you can tell you’re chatting with another human. Each team member has their own flair and personality when responding and that’s a plus.
Also, the Squarespace community forum is incredibly useful. There’s always people around to help you out whether it’s a design question or site-related. You’re never alone with Squarespace!
Squarespace will always be my go-to recommendation to anyone who cares about design + aesthetics plus the ease of use. It’s a great choice for all-in-one solutions and I’ll argue anyone on that. :)